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Clarity Workshop

Clarify complex
business concepts
in real-time.

In these workshops, we deconstruct complex concepts into easily understandable components, highlighting crucial terms, jargon, and potential points of confusion while adjusting the language in real-time to clarify everyone's thinking.

Narrative Summaries

Turn your ideas into
a narrative everyone
can follow.

We organise the results of the clarity workshop into relevant and relatable story-building narratives that act as a blueprint for communicating your key messages and developing your communication approach.

Communication Design

Present your
story to your target
audience.

We transform your business narratives into visually captivating presentations, documents, websites, and social media conversations tailored to the needs and preferences of your target audience.

Communication Support

Take it
to market.

We coach you to confidently present and persuade others to consider or invest in your product, service, brand, or idea. Through the creative development of supporting collateral, we assist you in effectively presenting and showcasing your proposition.

Foundation Guides

Get the
answers to the
big questions

Effectively articulating your identity, strategy, culture, and business model is the foundation upon which the success of your organisation is built. 

Business Identity

Define 'who you are'.

We unpack the language that defines who you are, guiding you to clearly understand and articulate the essence and identity of your organisation, brand, or entity.

Business Strategy

Define 'where you're going'.

We unpack the language that defines where you’re going, guiding you to clearly understand and articulate your vision, objectives, tasks, and responsibilities.

Business Culture

Define 'the way you work'.

We unpack the language that defines your way of working, so you can guide your people to clearly understand and articulate your organisational culture.

Business Model

Define 'how you operate'.

We unpack the language that defines how you operate, guiding you to clearly understand and articulate how you create value and sustain yourself in the market.

In this workshop, we’ll unpack the language that defines who you are, guiding you to clearly understand and articulate the essence and identity of your organisation, brand, or entity.

Know
'who you are'.

In this workshop, we unpack the language that defines where you’re going, guiding you to clearly understand and articulate your direction, objectives, and responsibilities.

Know
'where you're going'.

In this workshop, we unpack the language that defines your way of working, guiding you to clearly understand and articulate your organisational culture.

Know
'how you work'.

In this workshop, we unpack the language that defines how you operate, guiding you to clearly understand and articulate how you create value and sustain yourself in the market.

Know
'how you operate'.

Find out more about our Foundation Guides.

“I only wish we’d got SENSEMAP involved earlier.”

— ResolveXO

KPMG Logo
Putting the deal together

After 164 years in Australia, General Motors Holden ceased trading at the end of 2020 due to global discontinuation of right-hand drive vehicles. KPMG stepped in to support the Holden Dealer Network in their compensation claim against General Motors. Facing time constraints, KPMG enlisted SENSEMAP to craft their offer to the Australian Holden Dealer Council and create a supporting presentation for their pitch. SENSEMAP delivered the project within 48 hours, presenting KPMG's case clearly and showcasing its value. The presentation and documentation adhered to KPMG's brand guidelines, enabling the firm to present themselves effectively.

ACU Logo
Explaining a budget process

Australian Catholic University aimed to introduce a new performance-based budgeting process across its seven campuses. Given its impact on university operations, SENSEMAP was tasked with clarifying it for academic and non-academic staff. Collaborating with the Chief Financial Officer and Finance Team, we defined key process elements and established a SharePoint Community site within the existing Microsoft-based technology ecosystem. This innovative approach centralised information dissemination, facilitating secure discussions and exchanges among staff. SENSEMAP ensured that information was tailored to different staff levels and needs, enhancing clarity and timely sharing of relevant details.

HES Logo
Bringing people, technology
& ideas together

Higher Ed Services, a commercial subsidiary of Universities Australia, sought to enhance its value proposition within the Australian higher education sector. To achieve this, SENSEMAP was engaged to redefine Higher Ed Services' purpose, differentiation, and value. Over 18 months, SENSEMAP developed and implemented a new brand and communication strategy. This encompassed website redesign, messaging formulation, visual language creation, and product/service restructuring. The new positioning empowered the executive team to enact substantial systemic changes, reinforcing Higher Ed Services' role as a vital facilitator and advocate for the higher education sector.

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